Kraft Foods to Raise 2011 Prices
On the heels of Kraft Foods having raised prices around the world during the 4th quarter (Wall Street Journal: Kraft Product Squeezed…), the Financial Times quotes chief executive Irene Rosenfeld, and what she called “significant input cost inflation and persistent consumer weakness in many markets”.
FT goes on to report that she was confident that Kraft’s brands had sufficient strength to enable price increases to be passed on without significant impact on sales volumes.
Kraft on Thursday reported $489m in additional input costs during its fourth quarter, and that it was expecting year-on-year inflation in its costs to be in the high single digits.
Although Kraft Foods did not specify, it is likely that some, or even many of the following list of Kraft Foods will go up in price during this year as inflation costs are passed on to the consumer.
List of Kraft Foods largest brands
Cadbury Creme Egg
Cadbury Dairy Milk
General Foods International
Green & Blacks
Oscar Mayer Lunchables
Nabisco 100 Calorie Packs
The Natural Confectionery Company
South Beach Living
Kraft Foods Inc. is the largest confectionery, food, and beverage corporation headquartered in the United States. Kraft manufactures and markets packaged food products, including snacks, beverages, cheese, convenient meals and various packaged grocery products. It sells the products to consumers in approximately 160 countries.
As the dollar continues to lose value, inflation will become a real and present danger to many folks. During times of inflation, it is wise to purchase consumable goods and many tangibles early rather than later.
Maybe now is the time to spend some extra dollars to stock up on the items that you will eventually consume anyway. After all, the government wants us all to spend more to help keep the system afloat – right? (Kind of ironic)
Whatever you do though, do not increase your debt 😉
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