‘Just-In-Time’ Food Supply Disaster Is Looming


…a fear I have had for some time: We have little or no warehousing backup in the event of a supply shortage.

Our concentrated supermarket supply system uses JIT (Just-in-Time) technology efficiencies allowed by computers and the Internet.

The thing is, what if there were a sudden unexpected demand – the JIT delivery systems will fail – leaving supermarket shelves empty – permanently.

Here’s why…

by J.Presley, who graduated from Harvard in Economics, and Stanford with an MBA.

My fears have centered upon a massive increase of unsatisfiable demand. This is a far more likely scenario than an immediate shutdown of food production at the source.

We know how quickly supermarket shelves go completely bare when people fear a blizzard or hurricane. This same thing could happen here in the US but it would be a permanent shortage. Here is how it would happen:

First understand that almost all the US population buys food for a week or just a few days. They make trips to the market once or twice a week. They have little or no food reserves. In econ-speak, their ‘preferences’ are to have reserve of one or two weeks. But this preference is founded upon the public belief in the certainty and integrity of the food supply system. We have no worry that when we go to the market it will be chock full of everything we want.

But imagine that something happened to change those preferences for reserves. Suppose the typical American wanted a two-month or six month reserve? This could happen when they see food prices escalating beyond reach and they wish to buy reserve food while it is still within their price range. Imagine what would happen:

The demand for food would quintuple or more within a short time and so shoppers would see empty shelves in the market, further stimulating panic buying, just as in a hurricane or blizzard. This would mark the end of our reliable food supply system. The stores would be picked clean almost instantly and people’s preferences would change even more toward having a year of reserve food or more to protect themselves from outages. Given that we have no warehousing and a near-fixed resupply capability, we would be looking at a PERMANENT condition of no food on the shelves. Armed men would meet the resupply trucks when they arrive at the market.

Martial law, price controls, and food rationing with the then current President as Commander, would follow, as well as a suspension of our many rights (to bear arms, prohibitions against search and seizure, property rights). This would be with the blessing of the many hungry people.

We have a precarious situation indeed. And the only way to protect oneself and family is to PREPARE


  1. Parsifal 08/25/2014
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